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Pfizer Ad Pushes Viagra as ‘Confidence-Builder’ for All Men, Says AHF

June 30, 2006

AIDS Healthcare Foundation, (AHF) the nation’s largest AIDS group and a direct provider of HIV/AIDS medical care to tens of thousands of AIDS patients in the US, Africa, Central America and Asia, today blasted Pfizer, Inc., the world’s largest pharmaceutical company, for contributing to the spread of HIV/AIDS, and other sexually transmitted diseases, by encouraging recreational use of its blockbuster drug, Viagra, in its latest print advertising campaign. In an effort to further develop the drug’s market share, Pfizer, through its advertising of Viagra, has been expanding the definition of Erectile Dysfunction or ED, the medical condition which the drug has been approved by the FDA to treat. Earlier ads have prominently featured the message: “Viagra can help guys with all degrees of erectile dysfunction — from mild to severe.” Pfizer’s latest ad, appearing in the July 10th edition of Newsweek and featuring a forty-something African-American couple — pushes this message even further with the reminder that “Viagra is prescribed for all degrees of ED, even if it only happens once in a while.” Despite being approved to treat a medical condition, Pfizer’s latest ad overtly promotes Viagra for recreational use with the tag line urging men to ” … enjoy what it can do to help you improve your sex life.”

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“Viagra is supposed to be a prescription drug to treat men with a diagnosed medical condition, but you’d never know it from this ad which openly promotes its use as a sex life enhancer and confidence-builder for all men. An occasional failure to get an erection does not constitute Erectile Dysfunction. Why doesn’t Pfizer just come out and say: For the treatment of performance anxiety?” said Michael Weinstein, President of AIDS Healthcare Foundation. “Pfizer is clearly trying to capitalize on the recreational use of Viagra in order to increase its market share, recklessly placing profits above the public’s health. It is particularly irresponsible for Pfizer to market its drug in this way, when it is widely known that the abuse of recreational drugs, including the dangerous combination of crystal methamphetamine and Viagra, is contributing to the spread of STDs and HIV nationwide. As the nation’s largest AIDS organization, we urge Pfizer to not only pull these ads that encourage the recreational use of Viagra, but also to make a pledge to curb all irresponsible direct-to-consumer advertising — a practice that endangers public health to protect profits.”

AHF criticized Pfizer, Inc. late last year for its holiday-themed print advertising campaign encouraging the use of Viagra as a ‘party drug.’ One of the ads — a New Year’s Eve ad seen in The Wall Street Journal and The L.A. Daily News over the several days leading up to New Year’s Eve, December 31, 2005 — depicted a handsome, over-forty male grinning knowingly at the camera with the tagline: “What are you doing New Year’s Eve?” In a January 10th, 2006 letter to Andrew C. von Eschenbach, M.D., Acting Commissioner of the Food and Drug Administration (FDA), AHF requested that the FDA reevaluate the entire Viagra advertising campaign and consider asking for its full withdrawal, for the good of the public’s health. A similar letter was sent to Pfizer CEO, Dr. Hank McKinnell. Despite these pressing calls, the campaign continued with another ad designed around a celebratory occasion known for overindulgence and excess — the Super Bowl. The full-page, color ad — seen in The Los Angeles Times over the weekend leading up to Sunday’s Super-Bowl XL — depicted a forty-something male gazing sexily into the camera, with the tagline: “Be this Sunday’s MVP.” AHF has yet to receive a response from either the FDA or Pfizer in regards to the Foundation’s urgent public health concerns.

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Man With Faulty Penile Implant Gets $400K

June 28, 2006

PROVIDENCE, R.I. — A former handyman has won more than $400,000 in a lawsuit over a penile implant that gave him a 10-year erection.

Charles “Chick” Lennon, 68, received the steel and plastic implant in 1996, about two years before Viagra went on the market. The Dura-II is designed to allow impotent men to position the penis upward for sex, then lower it.

But Lennon could not position his penis downward. He said he could no longer hug people, ride a bike, swim or wear bathing trunks because of the pain and embarrassment. He has become a recluse and is uncomfortable being around his grandchildren, his lawyer said.

In 2004, a jury awarded him $750,000. A judge called that excessive and reduced it to $400,000. On Friday, the Rhode Island Supreme Court affirmed that award in a ruling that turned on a procedural matter.

“I don’t know any man who for any amount of money would want to trade and take my client’s life,” said Jules D’Alessandro, Lennon’s attorney. “He’s not a whole person.”

A lawyer representing both Dura-II manufacturer Dacomed Corp. and the company’s insurer declined to comment. Dacomed maintained that nothing was wrong with the implant.

The implant consists of a series of plastic plates strung together with steel surgical wire, almost like a roll of wrapped coins. Springs press against the plates, creating enough surface tension to simulate an erection, D’Alessandro said.

Lennon cannot get the implant removed because of health problems, including open-heart surgery, his lawyer said. Impotence drugs could not help Lennon even if he were able to have the device taken out, because tissue had be to removed for it to be implanted.

Dacomed was later acquired by a California company whose sales dropped when Viagra was introduced on the market. The company filed for bankruptcy the following year.

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Man wins lawsuit over penile implant malfunction

June 26, 2006

An American has won more than $400,000 in a lawsuit over a malfunctioned penile implant that gave him a 10-year erection.

Charles ‘Chick’ Lennon, 68, of New York city, received the steel and plastic implant in 1996, about two years before Viagra entered the market, reported the online edition of Jamaica Observer.

The impotent former handyman’s plastic implant, Dura-II, was meant to allow him to position the penis upward for sex, then lower it. However, after the implant, he could not position his penis downward at all!

He said he could no longer hug people, ride a bike, swim or wear bathing trunks because of the pain and embarrassment. According to his lawyer, Lennon has become a recluse and is uncomfortable being around his grandchildren.

In 2004, a jury awarded him $750,000, but a judge called the amount excessive and reduced it to $400,000.

The Rhode Island Supreme Court affirmed the award in a ruling Friday.

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Pfizer raises awareness of erection advice programme

June 14, 2006

LONDON - Pharmaceutical company Pfizer is to raise awareness of an advice programme for men suffering from erectile dysfunction, in association with the Sexual Dysfunction Association and the Men’s Health Forum.

Pfizer agency Rapp Collins Consumer Health has produced an integrated programme including radio ads, digital banners and leaflets, timed to coincide with Men’s Health Week from June 12-18.

The campaign prompts men needing advice and support to either call a helpline number, register via post or visit erectionadvice.co.uk, a website devised by Rapp Collins Consumer Health and funded by an educational grant from Pfizer.

The site provides a range of information on problems and advice on talking to your partner, doctor or associations as well as a range of treatments, including psychological and drug treatments. Pfizer makes erectile dysfunction drug Viagra.

Alison Marshall, senior product manager at Pfizer, said: “After the age of 40, one in two men in the UK experience erectile dysfunction. Yet many are still ashamed to discuss the issue with their doctor or partner.”

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.

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Some gay men take drugs like Ice and Ecstasy to get high

June 11, 2006

T is a strange, deadly mix of drugs and sex.
Click to see larger image

And it has ruined a promising doctor’s future, dashed his cabby father’s hopes and exposed the lifestyle of a minority of gays.

Medical houseman Adrian Yeo, 27, saw his entire future flushed down the drain because of his weakness for Ice and gay sex.

He was sentenced to eight months in jail earlier this week for possession of methamphetamin, or Ice.

He was arrested after a man he chatted with online invited him for a sex session with a third man at a Bencoolen Street hotel.

But the two strangers turned out to be undercover anti-narcotics officers who found drugs on him when he arrived.

DANGEROUS HABIT

Yeo’s case highlights a dangerous habit that is catching on in the gay community, say insiders. It involves men, mostly in their 20s and 30s, who are well-educated and with good jobs.

Why the need for drugs in sex?

A source familiar with the gay scene here told The New Paper of an alarming cycle of abuse: ‘They take drugs like Ecstasy to give them that sense of euphoria. But such drugs kill their erection. So they take Viagra at the same time.

‘The drugs take about 20 to 30 minutes to kick in.

‘Then comes the sex.’

The 25-year-old marketing executive, who wants to be known only as John, said that, sometimes, the men would take a combination of Ecstasy, Ice and Viagra.

‘Both drugs makes you high, but Ice, in particular, is said to make you horny. That’s why some people call it the love drug.

‘But both drugs kill your erection, and that’s when Viagra is needed to help you with stamina.’

True? Not entirely.

It is a misconception, said Dr Brian Yeo, a consultant psychiatrist at Mount Elizabeth Medical Centre.

Dr Yeo, who has counselled cases similar to Yeo’s, said the drugs do not kill one’s erection.

But Viagra is used because there are often multiple sexual partners at such trysts and more ‘adventurous demands are made’.

Said Dr Yeo: ‘There is a danger because people are combining drugs.

‘And some are going on to harder drugs like cocaine because they feel Ecstasy is no longer enough to sustain that high they are looking for.’

Dr Yeo said people abusing drugs before sex has been going on for many years. It is not a recent trend, he said, and involves only a small group of gays here.

And it is not confined to the gay community.

‘We’ve heard of people doing drugs before sex at KTVs and bars for years. Both men and women.’

He was unable to provide statistics.

The issue gained public attention after the first gay drug syndicate was busted here in March.

To crack the case, undercover officers from the Central Narcotics Bureau (CNB) had to pose as gays because the syndicate operated exclusively for and among the gay community.

All the suspects were gay - the supplier, who’s also a trafficker, another trafficker and customers.

The syndicate did not supply to women and heterosexuals.

Some gay men have resorted to more creative ways of taking the drugs.

It is common for them to insert the pills up their rectum before sex, said John.

COMMON

They believe the drugs are absorbed faster this way.

Said John: ‘The drugs kick in much faster. Instead of the usual 20-minute wait to get high, it will take about 10 minutes.’

Dr Yeo said that it’s also common for the men to end the night with alcohol and sleeping pills.

Many are professionals or students who have to return to work or school the next morning.

‘After a night of wild partying, the men may have trouble sleeping. But because it is a work or school day the next day, they resort to drinking or taking sleeping pills to help them sleep.’

But they are dealing with a potentially deadly cocktail, he warned.

Said Dr Yeo: ‘Imagine, in one night, they would have taken Ecstasy, sometimes Ice and cocaine and Viagra, followed by alcohol and sleeping pills.

‘The stimulants speed up one’s heart rate and blood pressure, and can be deadly for people with weak hearts.’

But Dr Yeo, who has been a psychiatrist for about 15 years, said he has not come across any deaths so far.

He also declined to share with us details of other similar cases he has counselled, citing patient confidentiality.

Knowing the dangers and what is at stake, why do they still indulge?

Said Dr Yeo: ‘Forbidden fruit is always sweeter. It’s the irresistible mix of secrecy and danger. These are young people who are looking for a thrill and want to experiment.

‘But almost all who are caught are regretful and sorry because they end up not only serving time, but losing their careers, sometimes family and reputation.

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GIOVANI: MIX VIAGRA E STIMOLANTI FA TENDENZA IN USA / YOUNG MEN MIX VIAGRA, OTHER DRUGS

June 8, 2006

Stimolanti e Viagra. Il mix fa tendenza fra i giovani americani. Lo scopo è di allungare e potenziare le prestazioni sessuali. Parola della Boston University. Fra gli stimolanti preferiti: popper e metamfetamina. Danni alla salute dovuti al mix si riscontrano a livello cardiovascolare e in termini di dipendenza.

Mixing stimulants and erectile-dysfunction drugs like Viagra, Levitra or Cialis is popular among some healthy young men looking to enhance their sexual performance, according to Boston University.

I just wanted to last longer, said Chicago resident Christopher Scott, 27, to Chicago Tribune in explaining why he mixed Viagra and crystal methamphetamine or poppers (amyl nitrate) recreationally as part of his sex life.

Health professionals worry that users like Scott risk addiction, side-effects, and sexually transmitted diseases. Mixing Viagra or similar drugs with poppers can cause a dangerous drop in blood pressure; mixing the drug with methamphetamine could damage the cardiovascular system.

We don’t know exactly what effect it has on normal, healthy men, and I think it’s a dangerous game to play, said Jeff Albaugh, a nurse specializing in sexual dysfunction at Northwestern Memorial Hospital.

A recent survey of predominantly heterosexual college-aged men in Chicago found that 6 percent said they used erectile-dysfunction drugs. Of these, 57 percent said they took the drugs to get an erection, but 29 percent said they took drugs like Viagra to make sex last longer or have more sex.

Researcher Najah Musacchio of Chicago’s Children’s Memorial Hospital said that 54 percent of recreational users of erectile-dysfunction drugs used them with alcohol or illicit drugs. All those substances, when you take them on their own, increase your sex drive and lower your inhibitions, Musacchio said. Mixing the drugs allows users to have sex when they normally couldn’t, or they’re able to have sex multiple times or with multiple people.

The mix of drugs has been shown to be popular among young gay men, but some straight men use drugs like Viagra recreationally, too. Derek Parker, 36, got a prescription when he wanted to celebrate his girlfriend’s birthday. I wanted our time together to be all it could be, he said. I just wanted it to be something special for the both of us.

The result, he said, was longer sex and less recovery time between encounters. It enhances everything that you have going for yourself, said Parker, although he said he also got a headache and had his heart race after using the drug.

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Viagra-Type Drug For Women Closer To Reality

June 5, 2006

A New Jersey drug company says an inhaler it’s working on could be the long-sought female version of Viagra.Palatin Technologies of Fort Lee says it has had encouraging results in both men and women with Bremolanotide, which stimulates the brain, rather than the genitals.The company’s director of preclinical development said it may help women with female sexual dysfunction, who lack desire and have trouble getting aroused.The company said female sexual dysfunction consists of hypoactive sexual desire disorder, female sexual arousal disorder, dyspareunia or painful intercourse, and anorgasmia. To establish a diagnosis, these components must be associated with personal distress, as determined by the affected woman.
Erectile dysfunction is defined as the consistent inability to attain and maintain an erection sufficient for sexual intercourse, and is associated with increasing age, cardiovascular disease, hypertension, diabetes and smoking.
Here’s what makes Bremelanotide different. According to a Palatin statement, Bremelanotide is the first compound in a new drug class called melanocortin receptor agonists under development to treat sexual dysfunction. Unlike current erectile dysfunction treatments that act on the vascular system, it acts on the neural pathway that controls sexual function

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Generic Viagra and Its Benefits in Erectile Dysfunction

June 3, 2006

Erectile dysfunction or impotence is a serious health problem in men, and most men experience this problem at some point of their lives. It is the inability of a man to achieve and maintain an erection sufficient enough for his or his partner’s sexual needs.

Generally, ED is caused due to damage of nerves, arteries, smooth muscles, and fibrous tissues. High blood pressure, diabetes, heart disease, kidney or liver disease, other vascular conditions, cigarette smoking, and excessive alcohol intake, are also responsible for restricting sufficient blood-flow into the vessels of the penis, and causing ED.

It is very important to treat ED on time because it may lead to low self-esteem, sexual failure anxiety, and depression, stress and guilt and relationship conflicts.

The first ever marketed anti-ED drug was Viagra. Viagra is a patented and approved by the U.S. Food and Drug Administration for the treatment of ED. Generic Viagra is a term use to refer the products that are chemically similar to branded Viagra, but sold much cheaper as sildenafil citrate. Generic Viagra has gained popularity since it has entered the market and is effectively on use for the treatment of ED.

Generic Viagra belongs to a class of drugs called phosphodiesterase inhibitors, and it works by increasing blood flow to the penis and thereby giving erection. Once you take it, generic Viagra start working within 30 minutes and lasts for 4 hours. As with all erectile dysfunction medications, it should only be used under a doctor’s supervision.

The recommended dose for Generic Viagra is 50 mg, and the physician may adjust this dose to 100 mg or 25 mg, depending on the patient. The most common side effects are headache, facial flushing, and upset stomach. Less commonly, bluish vision, blurred vision, or sensitivity to light may briefly occur.

With the growing use of the Internet, people now can buy cheap generic Viagra online. Some men may feel embarrassed buying generic Viagra from the counter directly; such person may take online buying as an option. You can get the drug very quickly through a cheap transportation facility at provided address in complete privacy. Buy generic Viagra online ensures anonymity of you. Moreover, there are numerous pharmaceutical companies offering generous discounts on price for those who buy generic Viagra online.
So, if you are suffering from ED and have lost the shine of your life, the help is just a button away. Many men like you have benefited enormously from the use of generic Viagra, so why don’t you try one. Generic Viagra is potent enough to spice up your sexual life.

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Cialis- A Bliss to Sexual Health

June 1, 2006

Falling in love is universal. People of all races, colors and cultures acknowledge the head-over-heels phenomenon, a heavenly feeling with a blissfully altered mental state, pleasant thoughts and beautiful tender images.

Society regards love a prelude to marriage with nuptial the ultimate. But to lovers, it dawns an unfolded journey. The challenge is to sustain the bliss, the aura of some unforgettable moments.

In US quite chunks of marriages fall apart not long after the couple exchanged vows and were pronounced man and wife. The pendulum beckons upward almost every where.

Quite a chunk aborts because of sexual incompatibility. It is futile to debate whether depression dipped libido or lack of interest in sex spoiled the mood. The fact is one affected the other. It is immaterial who moved first.

A study in the Journal of the American Medical Association (AMA) reveals that four of 10 women and three of 10 men experience sexual problems. Men most commonly reported problems with erectile dysfunction (ED), premature ejaculation and low desire.

When a man becomes sexually aroused, increased blood flow to the genital area prepares the body for intercourse. The penis becomes enlarged and erect. In men with erectile dysfunction (ED) this physical response does not happen as it should. Stress, fatigue and anxiety can affect the body’s response to sexual stimulation. The problem occurs when this happens persistently and on a regular basis.

Most ED cases have a physical cause like a disease, injury or a drug side effect.
The AMA estimates 95 percent of ED cases are treatable with medication.
Cialis is an inhibitor of phosphodiesterase type 5, and helps increase blood flow in the penis when a man is sexually stimulated. This facilitates erection. In men with mild-to-severe ED, Cialis 20 mg significantly improves erectile function.

Cialis works up to 36 hours and in some men as fast as 30 minutes.
Approved for use in the United States in November 2003, Cialis is now marketed in approximately 40 countries and is available by prescription.

Although Cialis is similar to Levitra and Viagra, its dose, onset of action, and duration of action is unique.
In 2003 the FDA approved Levitra for treatment of ED. It works similar to Viagra.
Cialis differs from the two because its effects persist for 36 hours, not just a few hours. Available online, it is cheap.

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